Silver Hills Bakery

Silver Hills Bakery commissioned Bright Design for a brand refresh on their popular sprouted bread line. The concept behind this design lies in the unique nutritional power of sprouted grains. When grains are sprouted, nutrients are unlocked making them easier for the body to absorb. The design of a human hand holding a simple sprout is used as a window to reveal the goodness of the bread, indicating how simply good this bread is for every body.

Studio: Bright Design, Los Angeles
Copywriting: Julie Curtis
Creative Direction/Brand Design: Christy Van Deman